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Elon Musk lays out his vision for Tesla’s future at the company’s Investor Day 2023


Tesla’s production capacities are in store for a significant growth spurt, CEO Elon Musk told the crowd assembled at the company’s Austin, Texas Gigafactory for Investor Day 2023 — and AI will apparently be the magic bullet that gets them there. It’s all part of what Musk is calling Master Plan part 3.

This is indeed Musk’s third such Master Plan, the first two coming in 2006 and 2016, respectively. These have served as a roadmap for the company’s growth and development over the past 17 years as Tesla has grown from neophyte startup to the world’s leading EV automaker. “There is a clear path to a sustainable energy Earth and it does not require destroying natural habitats,” Musk said during the keynote address. 

“You could support a civilization much bigger than Earth [currently does]. Much more than the 8 billion humans could actually be supported sustainably on Earth and I’m just often shocked and surprised by how few people realize this,” he continued.

The Master Plan aims to establish a sustainable energy economy by developing 240 terraWatt hours (TWH) of energy storage and 30 TWH of renewable power generation, which would require an estimated $10 trillion investment, roughly 10 percent of the global GDP. Musk notes, however, that figure is less than half of what we spend currently on internal combustion economy. In all, he anticipates we’d need less than 0.2 percent of the world’s land area to create the necessary solar and wind generation capacity. 

“All cars will go to fully electric and autonomous,” Musk declared, arguing once again that ICE vehicles will soon be viewed in the same disdain as the horse and buggy. He also teased potential plans to electrify aircraft and ships. “As we improve the energy density of batteries, you’ll see all transportation go fully electric, with the exception of rockets,” he said. No further details as to when or how that might be accomplished were shared.

“A sustainable energy economy is within reach and we should accelerate it,” Drew Baglino, Tesla’s SVP of Powertrain and Energy Engineering, added.


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